The following is a three-dimensional representation of the Guggenheim Museum I did for a project called Service Design Hall, that was carried out in collaboration with Nicolás Fabregat, Isabel Oroz and Celia Pérez de Zabalba during the third year of the Design degree at the University of Navarra. 

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The project as a whole consisted on deisigning a hypothetical event paying attention to all the steps on the experience of the attendee and to every touchpoint that he or she would interact with.

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The main objective of the event we designed was to open a discussion regarding art exhibitions among professionals and to raise awareness about the importance of improving quality of the service of art museum expositions (the clearness of the information presented, the exhibition of the space, guidance...) to promote cultural interest.  

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